Top Five Things I Learned While Running A Facebook Group

So you’ve decided to form a group on Facebook, fantastic! Facebook Groups are a great way to share a common interest with others. I should know, I successfully ran a videogame-related Facebook Group for 3 years. In that time, I learned to:

1. Promote a positive group culture by embracing a simple tagline that explains the rules – “Be excellent to one another.”

2. Recruit moderators that help shape conversations/discussions. Example: Ask followup questions and “like” responses.

KEY: Moderators are not policeman.

3. Allow conversations to run their course even if the discussion becomes uncomfortable.

4. Never threaten to ban people (see #3 above). Extend grace. If needed, talk to individuals one-on-one for clarification.

And that:

5. Growth is not measured by members added but by the conversations had.

So have fun. Ask big questions. Cultivate a group that you’d want to hang out with in real life.